Ansoff Model
Ansoff Matrix

prakash.srivastava

Igor Ansoff, the Russian-American applied mathematician, is known as the father of strategic management. Not only did his contributions help…

BCG Matrix in Strategic Management
BCG Matrix – Growth Share Matrix

prakash.srivastava

During the pandemic, many organizations and businesses have hashed out new and improved business strategies to keep up with the…

Brand Purpose
Brand Purpose And Its Examples

Shreyashee Roy

It was only a few years ago that Instagram, the social media app, was known for its image-sharing feature. People…

Entertainer Personality Type
ESFP/Entertainer Personality – Traits, Characters & Types

Shreyashee Roy

Adele, Elton John and Marilyn Monroe are and will remain some of the greatest entertainers in history. Through their music…

Personal Development Plan Sample
Personal Development Planning With Examples

Shreyashee Roy

Before you begin your personal development journey, you need to know what it is that needs improvement. The past year…

Adventurer Personality
ISFP Personality – Adventurer Personality

Shreyashee Roy

Global artist from BTS Jeon Jungkook, the talented singer, producer and songwriter is endearingly referred to as the ‘Golden Maknae’….

Example Of Ansoff Matrix
Examples Of Ansoff Matrix

Shreyashee Roy

The Ansoff Matrix or the product market expansion grid was developed by Igor Ansoff, a Roman-American mathematician, published in the…

ESTP Personality
ESTP Personality – Entrepreneur Personality

Shreyashee Roy

“Every day is a new day. It is better to be lucky. But I would rather be exact. Then when…

ISFP Traits
ISFP/Adventurer Personality – Traits, Characters & Types

Shreyashee Roy

No matter the stage of your career, you need to appear for job interviews. It’s a critical way of evaluating…

ISTP MBTI
ISTP Personality – Virtuoso Personality

Shreyashee Roy

If you Google the term personality test, thousands of results will pop up asking you to assess yourself. MBTI or…

12 Archetypes
The 12 Brand Archetypes

Shreyashee Roy

Every brand has a story and a purpose. At the center of these two pillars resides the ideal consumer—whose persona…

Entertainer Personality
ESFP Personality – Entertainer Personality

Shreyashee Roy

Atal Bihari Vajpayee, the 11th Prime Minister of India, is known for wearing several hats. A Bharat Ratna recipient, Vajpayee…