How To Create A Brand Positioning Strategy
Product Positioning Strategy: Definition, Examples And Types

Divya Mathur

When marketing a product or service, it’s incredibly important for it to be positioned in a manner that’s strategically beneficial…

Product Positioning Meaning
Product Positioning: Meaning, Examples, Importance And Steps

Divya Mathur

Making a product popular among the consumers of a market is necessary for a successful business. Businesses often struggle to…

Differentiated Marketing Strategy
Differentiated Marketing Strategy: Meaning, Examples and Strategy

Divya Mathur

Before launching a product or a marketing campaign, you must decide the target audience. Depending on your product, you can…

Learner Insights 2021: An Ode To A Year Of Learning At Harappa
LEARNER INSIGHTS 2021: AN ODE TO A YEAR OF LEARNING AT HARAPPA

Anoushka Pant

The chaos of 2020, gave way to a rollercoaster 2021—given the massive changes it brought with it, almost every month….

Types of strategic control
Types Of Strategic Control With Examples

Divya Mathur

A system to evaluate and control can help businesses effectively monitor performances and strategies. Studying the types of strategic control…

Talent Acquisition Strategy
Recruitment Strategies And its Types

Divya Mathur

Irrespective of which industry a business operates in, every organization requires a strong recruitment strategy. Such a recruitment plan helps…

Operational Strategy
Operational Strategy: Meaning, Examples And Types

Divya Mathur

For most organizations, success will most likely not be a random occurrence. Instead, it’ll be a result of making a…

Business Intelligence
Business Intelligence: Definition, Examples, Applications And Benefits

Divya Mathur

Business intelligence emerged as an information-sharing system across an organization in the 1960s. It developed further for decision-making, turning data…

Self Conscientious
Conscientiousness Personality: Meaning And Examples

Divya Mathur

The Big Five personality theory or the OCEAN personality model refers to five different character traits or dimensions that can…

Big 5 Personality Traits
Big 5 Personality Traits

Divya Mathur

Amit and Ajay are identical twins. While they’re exactly alike in terms of physical appearance, their personalities are worlds apart….

Agreeableness Examples
Agreeableness Personality: Definition And Examples

Divya Mathur

The Big Five personality theory in contemporary psychology talks about five key dimensions or traits that can be used to…

Advantages Of Adhocracy Culture
Adhocracy Culture: Meaning, Examples, Pros And Cons

Divya Mathur

Adhocracy culture is a type of organizational culture where decisions are made organically and the focus is on getting the…