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ON-POINT MESSAGING

Boost is the secret of my energy. Remember the slogan? Brands use powerful words to reach their audience. With On-Point…

July 16, 2021 | 1 min read
Powerful Storytelling
What are Thrive Skills?

Thrive Skills are an essential set of cognitive, social and behavioral skills to enable our learners to continuously succeed, at every stage of their career.

What does On-Point Messaging mean?

On-Point Messaging is the ability of an individual in getting the point across in a clear, concise and easy to understand way. When a piece of communication is being crafted, it needs to be well defined. It needs to clearly and consistently communicate your thoughts and ideas to the target stakeholders. On-Point Messaging is the skill that helps you create targeted and precise communication for your brand and organization.

Why is On-Point Messaging important?

If a piece of communication that has been created to target a certain audience, is not understood by them, it becomes a redundant and futile exercise. On-Point Messaging helps in getting your point across to your audiences in a manner that is engaging and clear. It is a skill that teaches you how to get your point across and ensure that your audience understands you.

Is On-Point Messaging a sought-after skill?

If you master the skill of getting your point across in a clear and effective manner, you will be able to achieve organizational goals, hence becoming an important asset. On-Point Messaging helps in understanding how to get your point across in a clear, concise and compelling way. This skill of masterful communication is essential right from the time of the interview to nailing the job, communicating with peers and superiors and with clients and external stakeholders.

Which Harappa courses/programs focus on On-Point Messaging as a Thrive Skill?

Harappa programs that focus on On-Point Messaging as a Thrive Skill are Young Talent Bootcamp, Confident Communication Program and High Performing Leaders Program.

What are some other Thrive Skills under COMMUNICATE?

Other Thrive Skills under COMMUNICATE are Meaningful Synthesis, Impactful Presence, Influencing Masterfully, Cultural Fluency, Confident Public-Speaking, Active Listening, Audience Connect, Presentation Flair and Being Empathetic.

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